Orem, Utah – VIA Motors, Inc. will be featured as part of the educational public television series, In Depth, hosted by actor Laurence Fishbourne. The documentary is set to air January 25, 2021 on participating public television channels and will be rebroadcast throughout the year. In the documentary, Bob Purcell (CEO, VIA Motors) and Thierry Caussat (CTO, VIA Motors) discuss the state of the fleet industry and the role that electronic commercial vehicles play. “If you look at the total population of commercial vehicles, they’re going to represent 6 million tons of additional noxious emissions over the next 10 years,” states Purcell. The problem is clear, with cities choked in pollution, but most companies think it is too expensive to invest in electric commercial fleets. That is no longer the case. Caussat talks about VIA’s approach to building electric commercial vehicles, and how that makes them more affordable to fleet managers, “Instead of just selling a vehicle to a company, we look at all requirements, simulate the routes and how the vehicle will behave, then adapt our vehicle to those needs.” The result is a vehicle that is built exactly to customer needs, with no money wasted on unnecessary features. “Today we can deliver an electric drive truck at the same costs as a diesel truck.” -Bob Purcell, CEO VIA Motors Bob Continues, “We can offer a lower cost option, even to a smaller fleet.” Utilizing what the automotive industry calls a skateboard, VIA uses a modular platform that has been designed to accept multiple body styles, from a truck bed to an enclosed step van—further allowing customers to customize their electric fleet vehicle and resulting in a more affordable vehicle overall. In talking about the pollution in cities, Bob says, “We can’t keep going down the same path we’re on. We need to move to the new solution, which is electric drive. What we want to do is enable that to happen faster and at a lower cost.” ABOUT VIA MOTORS VIA Motors International, Inc., is a leading electric commercial vehicle company with proven advanced electric drive technology, delivering sustainable mobility solutions for a more livable world. VIA designs, manufactures and markets electric commercial vehicles, with superior life-cycle economics, for use across a broad cross-section of the global fleet customer base. VIA’s vehicles are optimized for each fleet’s needs, with intelligent software packages and fleet monitoring systems that are designed to reduce cost and improve operating efficiencies. VIA is a systems-driven company and strives to optimize the total fleet experience including fuel, maintenance, uptime, route mapping and more, with reduced development time, improved quality, driving comfort, energy efficiency and connectivity. For further questions please contact:
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Mr. Jensen has 30 plus years of experience serving in financial leadership roles for manufacturing organizations in the semiconductor, renewable energy, electronics and pharmaceutical industries. Mr. Jensen was formerly CFO of SoloPower Systems, Inc. and has previously held CFO positions for SolarWorld Industries of America, Advent Solar, Jazz Semiconductor, and AMI Semiconductor. Working for companies ranging in size from start-ups to major corporations. He has been instrumental in facilitating growth, building financial teams, raising capital and developing integrated reporting systems. He has also facilitated financial transactions that include various forms of bank debt, bond offerings and public equity offerings. His other expertise includes acquisitions, internal controls (Sarbanes-Oxley), international business and taxation. "I am excited to join the stellar management team VIA Motors has assembled and to be part of the Commercial Vehicle electrification revolution. I am looking forward to serving our customers and the VIA organization as we enter into a high growth phase for the company," said Mr. Jensen. Mr. Jensen graduated from Brigham Young University with bachelor and masters degrees in Accounting and is a CPA. He begins his role with VIA as of August 10, 2020. ABOUT VIA MOTORS VIA Motors International, Inc., a leading electric drive systems and urban delivery vehicle company with proven advanced electric drive technology and approximately 5 million miles of on road customer experience, designs, develops and markets Urban Delivery Electric Vehicles with superior life cycle economics for use across a broad blue-chip fleet customer base. VIA's proprietary software and control systems technology, embedded diagnostics and telematics, and vehicle integration capability, provide cost effective clean energy solutions for Commercial Vehicle classes from Class 2 through Class 6. These vehicles are optimized for Safety, Performance, Efficiency and Regulatory Compliance. VIA vehicles are marketed under the VTRUX™ brand.
"We are thrilled to have Thierry as the CTO of VIA Motors," said Bob Purcell, CEO. "Thierry is, without a doubt, one of the world's leading automotive electric drive systems experts, providing a competitive edge in the company's applied technology in the all-important, electrification of the automotive industry."
“I am honored to become the CTO of VIA Motors. VIA is an industry leader, providing clean, quiet, connected, cost-effective and customer satisfying urban delivery electric vehicles. Vehicles which come with superior life cycle economics for use across a broad blue-chip fleet customer base,” said Dr. Caussat. "This is an incredibly exciting time to be in the forefront of this epic transformation taking place in the auto industry." Dr. Caussat has a PhD in Electrical Engineering and 30+ years of automotive experience. He is heralded as a talent extraordinaire in drive line technology, systems engineering, simulation, controls strategy, and process management. He has participated in 3 electric drive start-ups. General Contact Info: VIA Motors International, Inc. 165 Mountain Way Drive Orem, UT 84058 USA 801-764-9111 info@viamotors.com
Orem, Utah – June 15, 2020, VIA's corporate vision and mission is to Electrify the World's Commercial, Urban Delivery Fleets by providing superior life cycle economics for our Blue-Chip Fleet Customers, improving the environmental footprint, and ensuring continued access to major urban centers. VIA is proud to partner with AT Motors as responsible global citizens. VIA has a highly experienced team of automotive industry leaders and electric vehicle pioneers together with proven advanced electric drive technology. AT Motors, with its many years of quality production, assembly, distribution and sale of commercial vehicles, has agreed to co-develop and produce a range of Class 2 to 6 Urban Delivery Electric Vehicles (UDEV's) that directly address and satisfy fleet owners primary motivators for electrifying fleets, including sustainability, increased operating time and lower cost of ownership. Bob Purcell, VIA Motors CEO, said “We have seen the market respond dramatically to such entrants as Tesla, Rivian and Nikola and now working trucks and vans just got a lot smarter. They are clean, quiet and efficient.” He further stated, “AT Motors is an ideal strategic partner for VIA Motors in Mexico. We are honored and excited to be partnering with them. This agreement enables VIA to execute on our strategy with the launch of an expanded portfolio of UDEV’s to meet the specific needs and requirements of our customers in Mexico.” “AT Motors is thrilled to partner with VIA at a time when the auto industry is undergoing a major transition to electrification, especially in the Commercial Vehicle sector with eCommerce and Last Mile Delivery driving unprecedented demand for delivery trucks and vans globally,” said CEO Bernardo Garcia-Manzano. He added, “We are always exploring growth opportunities in the Mexican market and in other countries. VIA is a perfect fit for us in this regard.” ABOUT VIA MOTORS VIA Motors International, Inc., a leading electric drive systems and urban delivery vehicle company with proven advanced electric drive technology and approximately 5 million miles of on road customer experience, designs, develops and markets Urban Delivery Electric Vehicles with superior life cycle economics for use across a broad blue-chip fleet customer base. VIA’s proprietary software and control systems technology, embedded diagnostics and telematics, and vehicle integration capability, provide cost effective clean energy solutions for Commercial Vehicle classes from Class 2 through Class 6. These vehicles are optimized for Safety, Performance, Efficiency and Regulatory Compliance. VIA vehicles are marketed under the VTRUX™ brand. ABOUT AT MOTORS CORPORATION AT MOTORS is a Mexican company founded in 2007 dedicated to the production, import, assembly, distribution and sale of passenger vehicles, commercial vehicles, buses, agricultural machinery and construction machinery. AT MOTORS has a 15-hectare vehicle and machinery assembly plant located on the Xalapa-Veracruz highway. The plant has a current production capacity of 15,000 units with room for expansion. It has three flexible lines that can produce a wide variety of vehicles ranging from small passenger sedans, light/medium duty delivery trucks and vans to heavy trucks and construction machinery. In addition, it has numerous quality certifications for the assembly and export of vehicles. With increasing demand, a second assembly facility is under consideration. AT MOTORS has obtained representation to assemble and market a variety of international brands. FORWARD LOOKING STATEMENTS We cannot be certain that any expectation, forecast, or assumption made in preparing forward looking statements will prove accurate, or that any projection will be realized. It is to be expected that there may be differences between projected and actual results. Our forward looking statements speak only as of the date of their initial issuance, and we do not undertake any obligation to update or revise publicly any forward looking statement, whether as a result of new information, future events, or otherwise. For further questions please contact:
![]() Effective today, VIA Motors International, Inc. announces the appointment of Robert (Bob) Purcell as the new Chief Executive Officer (CEO), replacing Peter Guile. Mr. Purcell has been Chief Operating Officer (COO) of the company since March 2015. “We are really excited to now have Bob as the CEO of VIA Motors,” said Bob Lutz, Chairman of the Board of VIA Motors. “Bob has deep automotive experience and has led electric and hybrid vehicle programs and companies for over 25 years. Bob has the brains, the passion and the guts to be a great CEO.” Bob Purcell is a recognized leader in the world auto industry. He held key leadership positions in the General Motors Corporation, Boston-Power advanced battery company and Protean Electric, a leader in in-wheel electric drive motors, before joining VIA as the COO in 2015. “I am honored to become the CEO of VIA Motors. VIA is an industry leader, providing cost-effective electric and hybrid drive systems for commercial vehicles applications,” said Mr. Purcell. “We are now looking to expand our presence in the world markets, and I am excited to be leading that effort.” General Contact Info: VIA Motors International, Inc. 165 Mountain Way Drive Orem, UT 84058 USA 801-764-9111 info@viamotors.com |
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